Hi!

You’ve caught us an an interesting time in our lives.

In late April of 2024, we moved all of our stuff from Colorado to the Olympic Peninsula in Washington State to start a new chapter.

During this time, amid various projects (both creative and otherwise), Cam experienced a moment of clarity about the direction he wants to take Kensho Craft.

After nearly a decade of “peeking under the hood” of businesses across several industries (mostly online and digital) and guiding them through their most challenging puzzles, he’s ready to experiment with something fresh, exciting, and more aligned with who he is today.

We’re in the midst of a redesign or rebrand, and we’re figuring out how to communicate our new direction.

For now, the most fitting way to describe what we want to be known for is, “Creative Advisors That Help Businesses Experience Calm Without Sacrificing Excellence.

During a late-night conversation about Angelina’s excitement for the next iteration of Lara Croft’s Tomb Raider video game series, we both reveled in the educational components and the sheer beauty of the game—elements sadly becoming relics in many modern games.

This got Cam thinking about how amazing it would be to work with companies (studios like Ubisoft, Rockstar, and Bethesda) to help them return to the roots of making their games an EXPERIENCE rather than a carbon copy of what’s trending.

Our goal is to guide artists, creators, and builders to become Signal vs. Noise. To be themselves, not follow the status quo, and give their audience what they truly want.

We’re excited to introduce guided programs and training workshops to our offerings. Our mission is to impact organizations on a larger scale by equipping teams with tools and principles for sound decision-making, effective communication, and innovation.

Here’s what that could look like:

  • Communication Syllabus: Implementing a shared language across functions; communicating with teammates, within departments, across the company, and with the public.
  • Decision-Making Syllabus: Principles, frameworks, considerations, and shared practices to draw upon for sound decision-making.
  • Innovation Syllabus: Customer-centric product and business design; empowering teams to create better value propositions, business models, and validate new business ideas.

Wanna be notified when we have updates to share? You can add yourself to our email list here (it’s free, forever).

Interested in connecting for a longer conversation? Please schedule a call anytime. We’d love to chat, get to know you, and provide more context.

In the meantime, check out our case studies to see the impact and influence we’ve had on the companies we’ve worked with.

You can also check out our values, see if the way we see it resonates, and learn more about us.

Thanks for reading 🙂

Cheers for now!

– Cam & Angelina